Dubai turned its tallest building, 828-metre Burj Khalifa, into a glowing charity donation box, raising money for food for United Arab Emirates residents, suffering from the economic impact of the novel coronavirus pandemic this week.
Each of the tower’s 1.2 million external lights was sold for 10 dirhams ($2.70), enough to buy one meal. As donations came in, the tower ‘filled up’, and people could also bid to claim the light at the very top.
As the region’s tourism and business hub with the world’s busiest international airport, Dubai’s economy has been hit hard by the coronavirus pandemic.
